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Drama propels NFL draft ratings to 2nd all-time

Apr
30
4/30/2025 11:10:22 PM
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Shedeur Sanders' drop led to record ratings for the third and final day for the NFL draft, while the average of 7.5 million viewers per day made it the second-most watched draft on record, ESPN reports. 

Saturday's telecast of Rounds 4 through 7 -- Sanders was selected by the Cleveland Browns in the fifth round -- was the most watched on record. It averaged 4.3 million viewers on ESPN, ABC, NFL Network, ESPN Deportes and digital channels. That was a 43% increase over 2024.

The total number of viewers was up 27% over last year, and the three-day total trailed only the 2020 draft.

Round 1 coverage Thursday averaged 13.6 million viewers across all channels -- an increase of 11% over 2024 and the second most-watched Day 1 on record. Rounds 2 and 3 on Friday averaged 7.5 million viewers -- up 48%.

NFL officials announced Saturday that the total attendance in Green Bay ended up at 600,000 -- more than doubling forecasted estimates for the event.

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