Tom Brady Was Blinding Viewers With His ‘Iced Out’ $500,000 Watch During FOX’s NFL Thanksgiving Day Coverage [PHOTOS]
This article was originally published on Total Pro Sports.

Tom Brady called the Thanksgiving Day game for Fox in Detroit on Thursday, but fans seemed to be interested in something else than his analysis. Actually, viewers were focused on the huge Rolex on his wrist. The former quarterback may have missed holiday time with family, but he still brought something impressive.
The watch grabbed attention as soon as the camera showed him.
Fans quickly pointed out that Brady was wearing a Rolex reportedly worth about $500,000. Some versions of the watch can even sell for over a million dollars. Social media exploded with reactions within minutes.
Fans React To Brady’s Thanksgiving Look

The watch looked like the Rolex Day-Date 36mm Rainbow or something very close. It has a case and bracelet covered in diamonds, along with rainbow-colored sapphire hour markers. It looked similar to the watch Travis Kelce wore before the Chiefs beat the Colts last weekend, he was also recently got quite famous for his crazy outfit price.
Brady smiled with the Fox crew before the game started, and the cameras caught the watch glowing under the lights. The clip spread across social media almost instantly.
Podcaster David Gee posted on X, “Bling, bling for Brady. The @NFLonFOX broadcaster is giving thanks for his watch collection no doubt. Diamonds are forever.”
Bling, bling for Brady. The @NFLonFOX broadcaster is giving thanks for his watch collection no doubt. Diamonds are forever. pic.twitter.com/TWHj0MDDWy
— David Gee (@TheDavidGee) November 27, 2025
Another fan wrote, “Brady’s watch is outrageous.”
Brady’s watch is outrageous
— Dylan (@TallDPD) November 27, 2025
One viewer joked, “Dude blinded me!!”
Dude blinded me!! 🤩🤩
— RJamison (@RishaJamison) November 28, 2025
This isn’t even Brady’s priciest watch moment. During last season’s Super Bowl broadcast, he wore a Yellow Sapphire Caviar Tourbillon worth about $800,000. That watch held 49 carats and 338 brilliant-cut diamonds.

Brady has also shown his love for luxury watches in other ways. Last October, he sold part of his own collection, 41 watches in total and made more than $9 million at auction.
The company that makes the Rainbow model is usually linked with tennis stars. It also made headlines earlier this year for inviting President Donald Trump to its suite at the U.S. Open in New York. Senator Elizabeth Warren questioned whether the brand wanted favor from an administration that had placed a 39 percent tariff on Swiss goods. Trump later reduced the tariff to 15 percent.
Brady never mentioned the watch during the broadcast, but he didn’t have to. Viewers were glued to it the entire time.
