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20252026NFLWeek 3

Erin Andrews’ Business Gets A “Huge” Boost From Taylor Swift

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This article was originally published on Total Pro Sports.

Erin Andrews’ Business Gets A ‘Huge’ Boost From Taylor Swift
Erin Andrews and Taylor Swift (Photo Via Imagn Images)

Taylor Swift gave Erin Andrews’ clothing brand a shoutout on Sunday night.

Swift was at Arrowhead Stadium watching the Kansas City Chiefs beat the Indianapolis Colts 33-30. She was there cheering on Travis Kelce, who had a great game with nine catches for over 100 yards and a touchdown.

As usual, what Taylor wore turned heads. She wore a $40 Chiefs tank top from Andrews’ line, WEAR by Erin Andrews, and it paid off big time.

According to Page Six, “The pop star wore a $40 team tank top from good friend Erin Andrews’ Wear line while taking in the game from the suite — and predictably, by the time the game ended, the piece had sold out completely.” Fans spotted her celebrating in the suite, and everyone rushed online to buy one for themselves.

Taylor Swift Shows Support For Erin Andrews

Travis Kelce and Taylor Swift sitting on the sidelines.
Travis Kelce and Taylor Swift (Scott Galvin-Imagn Images)

Swift had some fun with the cameras during the game. After Kelce scored his touchdown, she pointed to her wedding ring and said, “That’s my husband!”

Andrews has a close friendship with Swift and Kelce. She also previously took credit for helping bring the couple together.

Back in 2023, Andrews publicly encouraged Swift to give Kelce a chance. “Taylor, I don’t know what you’re doing in your life right now besides rocking the world,” Andrews said at the time. “Please, try our friend Travis. He is fantastic.”

Kelce had already tried to get in touch with Swift. Andrews later explained that she and her husband, FOX analyst Charissa Thompson, openly encouraged Swift to date him.

“Travis was very open about not getting to meet her, and so we were just being really candid because we love him,” Andrews told Seth Meyers. “We’re good friends of his. And we just were like, ‘Taylor, date this guy.’”

Andrews then watched the friendship turn into a relationship. Now, Swift has returned that support in a different way.

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